Online Marketeer

Location

Diemen (Amsterdam, NL)

Department

Marketing

Date

17 October 2019

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WANTED: Online Marketeer, website optimisation specialist to drive the use of our European parking apps! 

Do you want to be part of shaping the future of urban mobility? If the answer is yes, get in touch.

Our drive 

We love cities. With our digital parking solutions we make our cities healthier, cleaner and more liveable; stress and pollution free. How? By providing parking solutions that are as simple, quick and effortless as possible. We’ve already come a long way: Today, PARK NOW is the world’s leading provider of on-demand mobile payments for on- and off-street parking. We make life easier for more than 18 million drivers in over 700 cities in Europe. We partner up with cities for a healthier environment. A good example: our dynamic parking fee based on vehicle emissions. 

 

This is what you’ll be doing as Online Marketeer

You know that acquisition of new customers needs a solid buyer and customer journey with conversion optimisation at every touchpoint. Growth hacking these touchpoints on websites, mobile as well as desktop, from an in-depth understanding of analytics is what drives you. Combining these skills with SEO and front-end development is where the magic happens. With your experience with content management systems (WordPress, Drupal or Joomla!), you will be identifying and optimising content for search engines, creating landing pages for our campaigns and working together with the web developers to create smooth customer experiences

We offer you a great learning environment at the number 1 parking app in Europe, being able to work with big volumes of drivers from different countries and experienced colleagues (who think they have a good sense of humor). We offer a lot of knowledge in mobile marketing and conversion optimisation based on years of experience. You will be part of an ambitious and fun (digital) marketing team in an international working environment at PARK NOW, the global leader in mobility solutions founded by BMW GmbH and Daimler AG.

 

To be successful

You’re analytical and always driven to improve our website structure, pages, conversion and tracking. To develop faster, you have a growth hacking attitude: you think in opportunities instead of limitations. Owning your responsibilities while working well as a team. You have:

  • A completed HBO / BSc degree in Marketing or Economics/Business
  • 2-4 years of working experience in B2C marketing of which 2+ years’ experience as online marketeer
  • Good communication/interpersonal skills: interculturally sensitive, stakeholder mngt, Dutch & English business fluency (written & verbal)
  • Self-starter / have ownership; spot opportunities that have impact
  • Data driven focus in everything you do, analytical with quantitative data
  • Website optimisation and CMS experience with systems such: WordPress, Drupal or Joomla!
  • Experience with SEO;
  • Experience with analytics tools like Google Analytics (Pre: Adjust, Firebase);
  • Experience with tooling like Google Tag Manager, Adobe Photoshop, Google Search Console, Yoast SEO, Hotjar and Google Optimize, Optimizely or VWO;
  • Basic understanding of HTML and CSS;
  • Fulltime availability (40 hours per week in Amsterdam/Diemen-Zuid);

 

Our offer  

Want to be part of a dynamic fast-growing scale-up and global, urban mobility leader? Yes! Want to make an impact? Yes!  Then join us NOW.  

We offer a lot of autonomy and room to develop your talents within an international marketing team. We know our people are at their best when they enjoy a good work-life balance, which we fully support. We offer a competitive salary and you can expect great employment benefits, including a mobility plan, weekly bootcamps, monthly massages, lunch, fun team events and much more!  

 

PARK NOW. We are driven to improve. 

 

Come join the ride!   

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